The theme of International Women's Day this year is "Pledge for Parity". 

In 2014, the World Economic Forum predicted that it would take until 2095 to achieve global gender parity

But in 2015, they observed that the pace of change had slowed even further, which means that the gender gap wouldn't close entirely until 2133.

This means that everyone needs to take action to close the gap. Why? Because both society and businesses will benefit from gender diversity in the workplace. 

And if you want to understand diversity among your customers, you need diversity among your staff.